{"id":2302,"date":"2023-02-10T13:55:41","date_gmt":"2023-02-10T13:55:41","guid":{"rendered":"https:\/\/www.izhiq.org.al\/?p=2302"},"modified":"2023-02-10T13:55:41","modified_gmt":"2023-02-10T13:55:41","slug":"histori-biznesi-liljana-voka-muhurr-diber","status":"publish","type":"post","link":"https:\/\/www.izhiq.org.al\/en\/2023\/02\/10\/histori-biznesi-liljana-voka-muhurr-diber\/","title":{"rendered":"Histori biznesi: Liljana Voka (Muhurr, Dib\u00ebr)"},"content":{"rendered":"

Liljana Voka \u00ebsht\u00eb nj\u00eb nga grat\u00eb e trajnuara nga Instituti per Zhvillim dhe Iniciativa Qytetare n\u00eb kuad\u00ebr t\u00eb Projektit “Fuqizimi i rolit t\u00eb gruas n\u00eb zon\u00ebn e Dibr\u00ebs & promovimi i produkteve vendase” me mb\u00ebshtetjen financiare t\u00eb Programit t\u00eb Granteve t\u00eb Vogla t\u00eb Komisionit p\u00ebr Demokraci t\u00eb Ambasad\u00ebs s\u00eb SHBA n\u00eb Tiran\u00eb U.S. Embassy-Tirana<\/p>\n

\"\"Para 30 vitesh, Liljana u martua n\u00eb nj\u00eb familje blegtor\u00ebsh t\u00eb njohur n\u00eb Muhurr t\u00eb Dibr\u00ebs. Ajo solli n\u00eb jet\u00eb kat\u00ebr f\u00ebmij\u00eb dhe bashk\u00eb me rritjen e f\u00ebmij\u00ebve, u angazhua n\u00eb mb\u00ebshtetjen e familjes s\u00eb bashk\u00ebshortit p\u00ebr t\u00eb ringjallur tradit\u00ebn e hershme t\u00eb blegtoris\u00eb. Selmani, bashk\u00ebshorti, p\u00ebr rreth 25 vite e ndau jet\u00ebn mes emigracionit n\u00eb Greqi dhe pun\u00ebs p\u00ebr rim\u00ebk\u00ebmbjen e ekonomis\u00eb familjare n\u00eb Muhurr. Ndryshimi i sistemit e gjeti familjen n\u00eb varf\u00ebri ekstreme si t\u00eb gjitha familjet shqiptare. Vet\u00ebm nj\u00eb lop\u00eb ishte e gjith\u00eb \u2018pasuria\u2019 q\u00eb ushqente familjen. Demokracia hapi mund\u00ebsi t\u00eb reja. Familja Voka filloi dit\u00eb pas dite t\u00eb krijonte tuf\u00ebn e bag\u00ebtis\u00eb dhe t\u00eb merrej me p\u00ebrpunimin e qum\u00ebshtit. F\u00ebmij\u00ebt rriteshin dhe bashk\u00eb me ta edhe ekonomia blektorale e ngritur nga familja.<\/p>\n

\"\"Pas rreth 20 vitesh, tashm\u00eb familja Voka ka nj\u00eb tuf\u00eb prej 150 krer\u00eb dhish dhe 50 delesh. Ushqimin p\u00ebr bag\u00ebtin\u00eb e prodhojn\u00eb vet\u00eb, duke mbjell\u00eb pjes\u00ebn m\u00eb t\u00eb madhe t\u00eb 50 dylym\u00ebve me bim\u00eb foragjere. Selmani n\u00eb Greqi ka punuar n\u00eb ferma dhe fabrika t\u00eb m\u00ebdha t\u00eb p\u00ebrpunimit dhe prodhimit t\u00eb bulmetit p\u00ebr eksport dhe e di r\u00ebnd\u00ebsin\u00eb e rujtjes s\u00eb cil\u00ebsis\u00eb s\u00eb produktit, duke filluar nga l\u00ebnda e par\u00eb q\u00eb duhet t\u00eb jet\u00eb 100% bio. \u201cQ\u00eb bulmeti t\u00eb jet\u00eb i \u00e7ertifikuara bio, duhet q\u00eb toka q\u00eb mbillet me ushqimin e bag\u00ebtit\u00eb t\u00eb ket\u00eb t\u00eb pakt\u00ebn tre vite\u00a0 e past\u00ebr nga plehrat kimike\u201d, \u00ebsht\u00eb m\u00ebsimi i par\u00eb q\u00eb ka sjell\u00eb Selmani nga eksperienca n\u00eb Greqi. Qum\u00ebshti i siguruar nga bag\u00ebtia tashm\u00eb nuk mbulon vet\u00ebm nevojat e familjes p\u00ebr bulmet, ndaj familja Voka vite m\u00eb par\u00eb vendosi t\u00eb ngrej\u00eb nj\u00eb baxho aty n\u00eb Muhurr. Gjith\u00e7ka u mund\u00ebsua me t\u00eb ardhurat e krijuara nga bashk\u00ebshorti n\u00eb emigracion dhe nga puna dhe angazhimi i t\u00eb gjith\u00eb an\u00ebtar\u00ebve t\u00eb familjes n\u00eb kujdesin p\u00ebr bag\u00ebtit\u00eb. N\u00eb dim\u00ebr bag\u00ebtit\u00eb i mbajn\u00eb n\u00eb stall\u00ebn q\u00eb kan\u00eb ngritur n\u00eb Muhurr, nd\u00ebrsa n\u00eb ver\u00eb i \u00e7ojn\u00eb n\u00eb kullota n\u00eb bjeshk\u00ebt e Runj\u00ebs, p\u00ebrball\u00eb Korabit. Dy djemt\u00eb e m\u00ebdhenj t\u00eb familjes kan\u00eb emigruar, nj\u00ebri n\u00eb Angli dhe tjetri n\u00eb Itali. Djali i vog\u00ebl ndihmon me bag\u00ebtit\u00eb. Ai, s\u00eb bashku me fejuar\u00ebn e tij, e cila studion p\u00ebr agronomi n\u00eb shkoll\u00ebn profesionale t\u00eb Peshkopis\u00eb konsiderohen si \u2018trash\u00ebgimtar\u00ebt\u2019 e biznesit.<\/p>\n

\"\"Prej vitesh tashm\u00eb dita e Liljan\u00ebs fillon n\u00eb or\u00ebn 4:30 t\u00eb m\u00ebngjesit me mjeljen e bag\u00ebtive, vazhdon me angazhimin n\u00eb baxho dhe p\u00ebrfundon n\u00eb mesnat\u00eb n\u00eb pun\u00ebt e sht\u00ebpis\u00eb. Por, Liljana nuk \u00ebsht\u00eb e vetmja \u2018fem\u00ebr\u2019 e dedikuar n\u00eb biznesin e familjes. Vajza e vetme e \u00e7iftit, Rebeka, e cila vazhdon studimet n\u00eb shkoll\u00ebn e mesme t\u00eb Peshkopis\u00eb konsiderohet si menaxherja e baxhos. P\u00ebrve\u00e7 m\u00ebsimevedhe ndihm\u00ebs q\u00eb jep mamas\u00eb n\u00eb pun\u00ebt e sht\u00ebpis\u00eb, Rebeka i kushtohet disa or\u00eb n\u00eb dit\u00eb biznesit t\u00eb familjes. Ajo merret me proceset \u2018estetike\u2019. Familja i ka besuar nd\u00ebr t\u00eb tjera edhe ambalazhimin e produkteve. \u201cSa e kemi k\u00ebtu n\u00eb sht\u00ebpi, e kemi menaxhere, pastaj do ta \u00e7ojm\u00eb n\u00eb Tiran\u00eb t\u00eb studioj\u00eb p\u00ebr mjeke\u201d, krenohet \u00e7ifti.<\/p>\n

Familja Voka nuk e njeh pushimin dhe nuk ka koh\u00eb t\u00eb ankohet p\u00ebr lodhjen. Tashm\u00eb ata kan\u00eb filluar t\u2019i shohin frutet e lodhjes s\u00eb tyre. T\u00eb ardhurat q\u00eb krijojn\u00eb nga produktet e baxhos jan\u00eb t\u00eb mira dhe arrijn\u00eb t\u00eb mbulojn\u00eb jo vet\u00ebm kostot e produkteve, por edhe t\u00eb p\u00ebrmbushin nevojat jetike t\u00eb familjes. Qum\u00ebshtin e dhis\u00eb e p\u00ebrdorin p\u00ebr prodhimin e djathit dhe t\u00eb gjiz\u00ebs, nd\u00ebrsa qum\u00ebshtin e deles p\u00ebr kos. Produktet e Baxhos Muhurr jan\u00eb t\u00eb njohura n\u00eb zon\u00eb dhe klient\u00ebt q\u00eb e njohin dhe e vler\u00ebsojn\u00eb cil\u00ebsin\u00eb e produkteve t\u00eb tij shkojn\u00eb vet\u00eb p\u00ebr t\u00eb bler\u00eb djath, kos dhe gjiz\u00eb. Kur i pyet n\u00ebse mendojn\u00eb t\u00eb zgjerojn\u00eb tregun e shitjes, bashk\u00ebshort\u00ebt Voka rr\u00ebfejn\u00eb se e kan\u00eb provuar m\u00eb par\u00eb, por kan\u00eb hasur n\u00eb disa probleme me shp\u00ebrndar\u00ebsit. Megjithat\u00eb kjo nuk do t\u00eb thot\u00eb q\u00eb nuk \u00ebsht\u00eb n\u00eb planet e tyre furnizimi i tregut jasht\u00eb Dibr\u00ebs.<\/p>","protected":false},"excerpt":{"rendered":"

Liljana Voka \u00ebsht\u00eb nj\u00eb nga grat\u00eb e trajnuara nga Instituti per Zhvillim dhe Iniciativa Qytetare n\u00eb kuad\u00ebr t\u00eb Projektit “Fuqizimi i …<\/p>","protected":false},"author":3,"featured_media":2303,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_vp_format_video_url":"","_vp_image_focal_point":[],"footnotes":"","_links_to":"","_links_to_target":""},"categories":[56],"tags":[],"class_list":["post-2302","post","type-post","status-publish","format-standard","hentry","category-aktivitete-fuqizimi-gruas"],"yoast_head":"\nHistori biznesi: Liljana Voka (Muhurr, Dib\u00ebr) - Instituti per Zhvillim dhe Inisiativa Qytetare<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.izhiq.org.al\/en\/2023\/02\/10\/histori-biznesi-liljana-voka-muhurr-diber\/\" \/>\n<meta property=\"og:locale\" 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